@FashionLawInst event: #ad ‘Influencers and New Rules for Fashion Marketing’ #FashionLaw

In Events, Fashion Law by FASHIONENTLAW™

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Are you reading an article or an advertisement? A social media post or a product placement? Twentieth-century pundits warned of subliminal advertising hidden between movie frames or in photos of ice melting in a drink, but today’s most controversial ads are hiding in plain sight. The Federal Trade Commission is taking aim at Instagram influencers, Twitter tempters, and other social media mavens pitching products to their millions of friends and followers — and at the brands paying for unidentified endorsements and camouflaged content. At the same time, the line between editorial and advertising continues to blur as online videos and published paparazzi shots become shoppable, with or without their subjects’ consent.

Are you or your clients taking advantage of the new advertising age — and compliant with the updated regulations? What is the effect of overt disclaimers on the millennial market? How do privacy, rights of publicity, trademark law, and the First Amendment affect modern advertising techniques? And what’s next for the symbiotic relationship between fashion media and fashion advertising? Join us for an insightful and informative panel discussion, “#ad: Native Advertising, Influencers, and New Rules for Fashion Marketing.”

DATE: Wednesday, November 2, 2016
TIME: 6:30-7:45pm (reception 6pm)
PLACE: Fordham Law School building, 150 W. 62nd Street, Bateman Room (2nd floor)
NYS CLE: 1.5 hours professional practice, transitional and non-transitional

For more information visit Fashion Law Institute.

Uduak Oduok (Ms. Uduak) is a Partner and Co-Founder of Ebitu Law Group, P.C. where she handles her firm’s fashion and entertainment law practice areas. Ms. Uduak has litigated a wide variety of cases in California courts. She has also handled a variety of entertainment deals for clients including network television and licensing deals. Her work and contributions to the creative industry has been recognized by numerous organizations including the National Bar Association, and featured in prestigious legal publications in the USA: ABA Journal and The California Lawyer Magazine. She is also the author of Fashionentlaw™ and also has over two decades combined hands on industry experience in the creative industry which includes modeling, retail, fashion production, public relations, digital media, journalism and publishing. For further inquiries or if you are seeking legal representation, please email (uduak@ebitulawgrp.com). You may also follow her on twitter at @uduaklaw


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