San Francisco’s Levi Strauss & Co. Names Seth Ellison as President of Dockers Brand

In Industry News by FASHIONENTLAW™

No Gravatar

“There’s a new chief of the Dockers division at Levi Strauss & Co. The San Francisco–based apparel giant named Seth Ellison as president of its Dockers brand, succeeding Anne Rohosy, who has been named executive vice president and president, commercial operations, for Levi’s Americas and Europe.

Ellison is a more than 30-year apparel-industry veteran for brands such as Perry Ellis, Hurley, Speedo and Quiksilver.

Before joining Levi Strauss & Co., Ellison served as chief commercial officer at Alternative Apparel, helping the one-time blank-tee maker grow into a global brand sold in retailers including Bloomingdale’s, Nordstrom, Macy’s, Dillard’s and Urban Outfitters. . .” has the full story.

Uduak Oduok (Ms. Uduak) is a Partner and Co-Founder of Ebitu Law Group, P.C. where she handles her firm’s fashion and entertainment law practice areas. Ms. Uduak has litigated a wide variety of cases in California courts. She has also handled a variety of entertainment deals for clients including network television and licensing deals. Her work and contributions to the creative industry has been recognized by numerous organizations including the National Bar Association, and featured in prestigious legal publications in the USA: ABA Journal and The California Lawyer Magazine. She is also the author of Fashionentlaw™ and also has over two decades combined hands on industry experience in the creative industry which includes modeling, retail, fashion production, public relations, digital media, journalism and publishing. For further inquiries or if you are seeking legal representation, please email ( You may also follow her on twitter at @uduaklaw


Fashion Law | Fashion Modeling Law

Related Post