Beatles on iTunes: The Deal Point That Mattered Most

In Music Law, Publishing by FASHIONENTLAW™

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Eriq Gardner of THR, Esq. takes on the analysis on the recent Beatles deal that got the Beatles music on Itunes. It is a must read as Gardner delves into the royalty fees that was an impediment prior to the deal.

“Perhaps you’ve heard the news — a certain band from Liverpool has come to iTunes.

In the aftermath of yesterday’s announcement that Apple’s iTunes store will begin selling the Beatles catalogue, most commentators were struck by how long it took to make this happen.

Us? We’re impressed with the speed of the dealmaking.

Apple Corps, the corporation founded by the Beatles in 1968 (and not to be confused with Apple Inc.) hired its primary lawyers not too long ago. According to an interview with UK publication The Lawyer, the law firm of Eversheds was retained on October 25 to draft the contract. Less than two months later, working in secret, bam — the announcement.

The speed of the dealmaking suggests that the major impediment to selling Beatles songs in digital format had largely been worked out by the time it was time to negotiate with Steve Jobs’ company. . .”

—-Full Story on THR Esq.

Uduak Oduok (Ms. Uduak) is a Partner and Co-Founder of Ebitu Law Group, P.C. where she handles her firm’s fashion and entertainment law practice areas. Ms. Uduak has litigated a wide variety of cases in California courts. She has also handled a variety of entertainment deals for clients including network television and licensing deals. Her work and contributions to the creative industry has been recognized by numerous organizations including the National Bar Association, and featured in prestigious legal publications in the USA: ABA Journal and The California Lawyer Magazine. She is also the author of Fashionentlaw™ and also has over two decades combined hands on industry experience in the creative industry which includes modeling, retail, fashion production, public relations, digital media, journalism and publishing. For further inquiries or if you are seeking legal representation, please email ( You may also follow her on twitter at @uduaklaw

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