Imagine: Getting Proper Licenses, and Winning…

In Publishing by FASHIONENTLAW™

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“It’s perverse, but true. If the last ten years have taught us anything, it’s that proper licensing carries serious disadvantages, and oftentimes, invites failure. Doing the right thing just hasn’t paid.

It’s why Spotify is begging to get into the US, why Pandora still can’t cross into the black, and why hundreds of startups have perished trying to satisfy inane label demands. They’ve either been saddled with ridiculous cost structures, unbearable and uncompetitive usage limitations, or unimaginable negotiation delays. Or, pursued illegal or gray routes, in the hopes of securing licenses later (ie, Grooveshark).

Which is why it’s great to see a huge, multi-billion dollar company – Apple – secure label licenses and actually come out on top. Amazon and Google went the middle-finger route, for various reasons, though their products are clearly inferior to the iCloud as a result. Apple waited, they paid the $150 million (or whatever the ransom), they’re launching a high-quality file ‘Match’ with 18 million songs, and they managed NOT to piss major content owners off!

What a concept!”

Full story on digital music news

WHAT IS Fashionentlaw™: It is a law blog discussing hot topics in pop culture that arise primarily out of the fashion industry and intersects/ collides with the law.

WHAT I DO: My name is Uduak Oduok and I am a California licensed attorney who helps creatives and business owners sleep better at night by protecting their creativity and reputation, securing their rights, and helping them with the monetization of their intellectual assets.

WHO I WORK WITH: I have counseled a range of clients from musicians, models, actors, actresses, and designers, to diverse business owners in numerous areas of the law including contracts, business law, fashion and entertainment law, copyright, trademark, and intellectual property law. I bring over two decades of first-hand knowledge and experiences that are as diverse as they are deep in the fashion and entertainment industries (modeling, retail, production, public relations, journalism, and publishing). I am an attorney who “gets it” when it comes to resolving legal issues for the fashion and entertainment industries.

INTERESTED IN TALKING TO ME ABOUT LEGAL REPRESENTATION? To arrange a consultation to discuss your case, contact me today at 916-361-6506 or email me directly at (uduak@ebitulawgrp.com).

Full bio: Ms. Uduak Bio/
Twitter @uduaklaw

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