I was reading a recent article by Crain’s New York Business titled ‘Fashioning a Lucrative Legal Specialty” and found a paragraph in the article warning that fashion law was becoming too popular intriguing. I do see a rise in creating awareness but really, is the field already becoming “too popular?” I beg to differ although I do have concerns from my observations, and as echoed by my fashion law colleague Susan Scafidi on some misrepresentations/potential misrepresentations by those who should know better, the lawyers.
However, is fashion law “too popular? I doubt it. It may be gaining popularity on twitter, but we have a long way to go. Name one Fashion Law textbook you are aware of? How many law schools actually teach or even have a fashion law program? How about a Fashion law conference? Granted we have a few fashion law symposiums here and there but what about standalone conferences for legal practitioners? Across the nation, fashion law remains a foreign idea.
January 2013 of this year, I was introducing fashion law to my alma matter UC Hastings and Northern California. Prior to that, in 2010, Scafidi launched in the US, the world’s first fashion law institute/program at Fordham. This month, my colleague Staci Riordan just pulled off Loyola and California’s first fashion law institute/program.
There is so much room left to even get to the place where we can say fashion law is becoming “too popular.” We are not quite there yet.
Fashioning a lucrative legal specialty”
. . . Too popular?
But while the category is growing, it may be becoming too popular. Some attorneys warn they are already seeing overuse of fashion-law branding as lawyers market themselves as experts or specialists, often to the point of violating legal advertising rules. Last fall, the Fashion Law Institute hosted a cautionary-tale program about the do’s and don’ts of labeling oneself in fashion law.
“In any project you’ll have a few crooked stitches,” said Ms. Scafidi. “It’s a matter of concern.”
Crains New York has the full story.
Cheers,
Uduak
Photo by FameAppeal.com
FASHIONENTLAW blog, authored by Ms. Uduak, was first established in 2010. It is now incorporated, in 2021, as part of the FASHIONENTLAW LAW FIRM blog. The blog is for informational purposes only and provides legal commentary and analysis on the intersection of mainstream America pop culture and the law. It also provides updates on Ms. Uduak’s speaking engagements and press activities. For inquiries on topics covered on this site, please get in touch with our firm. If you seek legal representation for your specific legal needs, please schedule a consultation.
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