Law of Luxury Goods Series: How to Market through Celebrities & Music Bands – Endorsement Deals #FashionLaw

I support my fellow friendly fashion law colleagues in their push towards branding fashion law both for their professional careers as well as the fashion law eco-system, at large. That is why I am happy to share this wonderful news from my colleague Annabelle Gauberti of Crefovi that I think you will find beneficial, especially if you can attend. Read the details and go check it out if you are in the UK or will be there. For fellow fashion and entertainment lawyers, it is an opportunity to stay on the pulse of industry trends and of course establish new relationships i.e. networking.

Cheers,
Uduak

“Crefovi is delighted to partner up with Ladurée and the international association of lawyers for the creative industries (ialci) for the launch of the first seminar of the law of luxury goods series “How to market through celebrities & music bands – publicity rights, product placement & endorsement deals”.

Crefovi is proud to launch an ambitious programme of seminars, entitled the “law of luxury goods series” which it is rolling out for 2014 and 2015.

This launch is in partnership with the international association of lawyers for the creative industries (ialci), which it sponsors, and with world-famous French pȃtisserie house Ladurée.

The first seminar, entitled “How to market through celebrities & music bands – publicity rights, product placement & endorsement deals” will be held on the morning of Tuesday 22 July 2014, in central London.

Bringing together luxury goods professionals with stars from the entertainment industry, this first seminar of the law of luxury goods series focuses on the business and legal aspects of forging win-win endorsement deals and partnership agreements between luxury brands and top entertainers.

It will be informed by several case studies of successful endorsement deals and partnerships brokered by luxury and fashion brands with film actors, sports athletes as well as music bands and performers, various presentations on key points to take into account while negotiating those partnership agreements, and Q&A sessions following each talk.

To snap up your attendance ticket to this high-profile event for the fashion and luxury industries which will be hosted in central London in the morning of Tuesday 22 July 2014, register on ialci’s website.
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By the way do check out Gauberti’s video on fashion financing law. It is worth your time designers, especially.