Late August I blogged about the Situation and Abercombie & Fitch’s request that he not wear their apparel. It was a *rolls eyes* kinda response for me all the way. Well, it looks like the Situation resonated with my post. He has something to say to Abercombie:
“The Situation is returning fire in his war with Abercrombie & Fitch — claiming the clothing company has repeatedly tried to exploit his good name — and now, he’s demanding they BACK THE HELL OFF.
You’ll recall … the conflict began last month, when A&F publicly offered to pay The Situation NOT to wear their clothing. Days later, Sitch claimed he never received such an offer.
What’s ironic … A&F has previously marketed t-shirts clearly inspired by “Jersey Shore” — including one that reads “GTL Fitch” and another that reads “The Fitchuation” — and Sitch believes last month’s offer was nothing more than an elaborate publicity stunt to trade off his good name. . .”
TMZ has the full story.
Photocredit: EOnline

The FASHIONENTLAW Blog features legal insights, commentary, and analysis on contracts, intellectual property, business disputes, media, fashion, entertainment, and emerging issues shaping the creative industries.
Authored by Uduak Oduok professionally known as Ms. Uduak, a California fashion and entertainment lawyer with over 24 years of legal experience, the blog is designed for informational purposes only and does not constitute legal advice or create an attorney-client relationship.
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