NY Fashion Week adapts to changing designer needs, business models

In Industry News by FASHIONENTLAW™

“New looks on the runway at New York Fashion Week will be met with changes behind the scenes as designers tweak their shows and schedules to meet the needs and expectations of digitally engaged consumers.

About 100 designers will showcase their collections at the fashion fest that begins on Thursday. The looks are expected to hark back to the 1980s and feature shirtdresses, well-defined, generous cuts, ruffles and clothes that transcend the seasons.

“I think we are going to see a lot more seasonless merchandise; in other words it is going to be more about layering,” said Lizzy Bowring, head of the catwalks department at trend forecasting and analysis company WGSN…”

“While many designers will be showing 2017 Spring/Summer collections that will not be in stores for months, others will try a different format by showing in-season fashions…”

Full story on Reuters.com.

Advertisement