Imagine: Getting Proper Licenses, and Winning…

In Publishing by FASHIONENTLAW™

“It’s perverse, but true. If the last ten years have taught us anything, it’s that proper licensing carries serious disadvantages, and oftentimes, invites failure. Doing the right thing just hasn’t paid.

It’s why Spotify is begging to get into the US, why Pandora still can’t cross into the black, and why hundreds of startups have perished trying to satisfy inane label demands. They’ve either been saddled with ridiculous cost structures, unbearable and uncompetitive usage limitations, or unimaginable negotiation delays. Or, pursued illegal or gray routes, in the hopes of securing licenses later (ie, Grooveshark).

Which is why it’s great to see a huge, multi-billion dollar company – Apple – secure label licenses and actually come out on top. Amazon and Google went the middle-finger route, for various reasons, though their products are clearly inferior to the iCloud as a result. Apple waited, they paid the $150 million (or whatever the ransom), they’re launching a high-quality file ‘Match’ with 18 million songs, and they managed NOT to piss major content owners off!

What a concept!”

Full story on digital music news


Fashionentlaw™ is the brainchild of Uduak Oduok (Ms. Uduak), an ex-fashion model and industry veteran turned Fashion and Entertainment lawyer. The law blog discusses hot topics in pop culture arising primarily out of the fashion industry.

As a legal practitioner, Ms. Uduak has seventeen years of experience counseling individuals and businesses within and outside the creative community. She has counseled designers, apparel manufacturers, models, photographers, retailers, graphic designers, musicians, public relations specialists, and athletes, among others, on diverse legal issues including business formation, licensing, trademark and copyright matters, contracts, intellectual property and contract disputes.

To arrange a consultation to discuss your case, contact her today at 916-361-6506 or email (

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